You Are Here: Home
Property Finder
MFR Members Only
Consumer Residential Website
Commercial Information Exchange
Education & Training
From online training to live seminars at your local association. Learn how to use all the tools available with your MFRMLS subscription.
Document Library
Search and view helpful web links and documents including: Troubleshooting, Listing Forms, Short Sales, and more...

Cloud CMA is HERE!

MFR Members can now produce quick, easy and great looking CMAs at no additional cost through Cloud CMA a new MFR member benefit.

Get started with Cloud CMA today and enter to win a $50 Visa gift card!

Note to existing Cloud CMA users: you are also eligible for the drawing. We do encourage you to verify that your profile information is up to date and/or setup.


1. Start a search in Matrix
2. Select the property or properties of interest
3. Click on the Cloud CMA icon (see below) which will prompt you to create a Cloud CMA account.

4. Create your Cloud CMA account.
Fill out the following fields on the Thank You page (sample below). This completed info enters you in the drawing to win one of seven $50 Visa gift cards

• Company Name
• Your Photo
• Office Address
• Mobile Phone
• Your website

Need help getting started with Cloud CMA in Matrix? Here’s a quick video tutorial.

Visit the Cloud CMA member benefits page for more information on all the neat benefits that come with using Cloud CMA!

Drawing details: Members who fill out the fields mentioned above will be entered into a drawing to win one of seven $50 Visa gift cards. Drawing to take place Wednesday, April 29. Winners will be notified via the contact information found in their MLS account.

April 21 – New Lake County Parcel ID Format – Matrix

Please note: Lake County has moved to a new Parcel ID (or Tax ID) format.

As a result, on April 21 the new format for the Lake County Parcel ID will be updated on all Lake County listings in Matrix.

What does the new Lake County Parcel ID format look like?

(Areas of format change highlighted)



Realist, iMapp & the New Format

Links to the Lake County Property Appraiser site will not be impacted by this change.

As always, please let us know if you have any questions by contacting our Call Center at 1-800-686-7451 (option #1) or emailing

2014 Tax Update for Listings – Scheduled for Monday Night (April 20)

Please note: For any on-market listings not yet updated with 2014 tax data, we are updating all on-market MFR listings with 2014 tax data on Monday night, April 20.

We will let you know once the listings are updated.

Board of Directors Login

Brought to you by the Shareholder REALTOR® Associations and Boards of My Florida Regional MLS

Copyright ©2015
Terms of Use    Privacy Statement
Joomla! is Free Software released under the GNU/GPL License.